“It’s hard to imagine a major retailer using Amazon payments rather than their acquirer. Other players like Billing Revolution can step in to do the same thing without requiring the use of a full-service acquirer,” said Todd Ablowitz, president of the Double Diamond Group, an electronics payment consulting firm. “How will serious retailers appreciate sharing the stage with Amazon? I question their appetite to do so.”

StorefrontBacktalk, October 8, 2009