Skeptics base their doubts about Isis on the contactless technology’s slow progress.
“Contactless acceptance stalled at a certain number of merchants because there weren’t enough users using the cards, and not enough merchants signed up,” says Todd Ablowitz, president of Double Diamond Group LLC in Centennial, Colo.
Apple could determine NFC’s success. The Cupertino, Calif.-based company long has been rumored to have plans to include NFC functionality in the iPhone, maybe as early as this year.
Observers believe Apple also has the capability to create its own payments network using its iTunes service as a way for consumers to pay for goods at the point of sale.
Payments Source, January 26, 2011
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