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Mobile Loyalty Program Expands In Four Cities

Marketing analysts who say mobile access is the future of loyalty programs with retailers and restaurants are closely watching to see how consumers respond to new mobile apps linking card purchases to rewards credits. Despite LevelUp’s innovations, some mobile...

Is Your Phone the Wallet of the Future?

But the bigger question to all of this is why. Why would retailers or banks, for whom credit or debit card purchases are working well, want to introduce this? “You’ve got people doing more things with their mobile phones and you’ve got payment...